Hello! I am Rajashree

and I love improving the lives of people through design.

I am a Visual Communication Designer-turned-UX Designer based in Mumbai, India, hot in the pursuit of creating human-centered, delightful and memorable digital experiences. In my 15+ years of experience in Visual Design, I’ve dedicated the past three years to crafting end-to-end Digital UX/ UI Design and Brand Strategy, with an aim to help businesses and startups grow.

UX UI Designer |  Brand Strategist | Illustrator

UX Research | UI Design | Brand Illustrations

Redesigning ManageBac

A concept to improve the already existing online school platform ManageBac to help students & their parents.
Branding | Custom Illustrations | Mobile UX | UI

Pet Vacation BarkCamp

Sit back, relax and enjoy with your beloved pet with this new Pet Travel App.
Branding | UX Research | UI Design

Run Easy With Runaddict

An easy, fun and motivating App for beginner level runners. All running jargons made easy. Run, track performance and share with friends.
UX Research | UI Design

My Easy Wash Laundry Service

My Easy Wash is an online Laundry App where you can avail the service of cleaning any kind of clothes. Easily specify your type of laundry, schedule your pick up and delivery.
UX Research | UI Design

Amarantos

Building a Corporate Website to exuberate trust in their customers and to make relevant information easily available.
Branding | Web & Print

Creative Coconuts

Complete corporate communication branding exercise comprising of brand image building, print collaterals and website.
Concept | Branding | Packaging | Illustration

About U

Entire brand conceptualization and execution of a modern hip young lingerie brand From The House Of Hakoba.
Branding

Taj Hotels

Extensive corporate branding for Taj Palaces – the heritage hotels, keeping the characteristics of individual palaces unique.
Brand strategy | Art Direction | Corporate Communication

Miyu Patisserie

A-Z of brand building of the handcrafted boutique patisserie – Miyu.
Branding | Art Direction

Everest Masalas

Packaging redesign and Art Direction for one of the most established brands in India – Everest Masalas.
Brand Identity | Print Collaterals | Web

Little Lamb Films

Creating a brand story and designing the corporate identity system for the production house for Little Lamb Films.
Brand identity | GUI | Icons

Samsung Mimobi TV

Designing the identity and the graphic user interface of the internet TV application for the Samsung range of Corbi phones.

For seeing more detailed graphic design and branding work. please visit here